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When you're trying to create a dignified memorial to some historic event, it's important to ask yourself, 'Is what I'm about to create actually ridiculous and/or insulting to everyone involved?'
It turns out that the line between 'fun new learning experience' and 'lifelong trauma' is razor thin.
These public health campaigns are just like regular advertisements, except that instead of selling McRibs, they're promoting awareness for a cause in the most terrifying way possible.